A business that's worth something, even without you

How do I increase the value of the business and how do I plan for the future? A business that depends entirely on the owner is a job. A business that runs even without its owner is an asset. This is the lesson from John Warrillow's Built to Sell, and it applies even to the owner who will never sell, because a sellable business is simply a healthy business. Jim Collins adds the flywheel: value doesn't come from a single big push, but from small, patiently accumulated rotations. At this level, you learn what drives value, how to plan the year, how to allocate profit, and how to prepare the business to be passed on one day.